It is actionable, data & expert driven!
Combination of AI analysis with marketing experts’ evaluation provides valuable insights and expertise in understanding the nuances of consumer behaviour, market specifics and design principles.
This helps marketers make informed decisions and launch effective marketing communication based on a combination of data-driven insights and human expertise.
Step 1:
Brief submition
Simply tell us what the key communication objectives are, and upload your design files. The whole process is managed on-line.
Step 2:
Eye-tracking
Predictive attention heatmaps powered by Artificial intelligence show you potential performance issues during the design phase. This allows you to ensure that the right visual elements attract consumers’ attention and that your design is not fragmented. We will also benchmark your attention analytics data to the market standards.
Our Ai was trained on data from over 30 thousand real eye-tracking studies, resulting in a 90-95% accuracy rate for predicting where human attention goes within the first 3-5 seconds.
AIA shopper score
We will evaluate your design using the AIA shopper engagement scoring system based on the universal shopping behavioral insights.
The final AIA score tells you how well your design performs in terms of shopper’s attention, main message delivery and ability to close sales.
The AIA benchmarks will also indicate how your design ranks against market standards.
Expert recommendation
Our panel of experienced marketing professionals will provide you with fact-based feedback and recommendations in the form of a Designcheck.ai report.
Our marketing experts have gained long-term experience in various online and offline marketing and sales roles.
The recommendations will be prepared for you within 48 hours (2 working days).
Step 3:
Live feedback
Your Designcheck.ai report will be emailed to you, and we will schedule a 30 to 60-minute call to discuss our recommendations in person, either in English or Czech.
Step 4:
Follow-up
And once your design is ready for final approval, we’ll run it through our Ai powered attention analytics to ensure it’s fully optimized for success. Trust our team of experts to help you achieve your goals!